Dark - Earthy - Incredibly Good

Rough draft for introductory marketing campaign of new dark chocolate-based "Mole" candy brand.

Marketing will focus on the three pillars of strength of the brand philosophy:
  • Dark
  • Earthy
  • Incredibly Good
Discovered and posted for Photo Hunt 110 / Candy.


Sandy said...

Is this real candy?

Iself said...

Not real at this time. But I'm willing to accept offers for the idea from the likes of Cadbury or Mars :)

philos said...

What's it supposed to be made of? And why the name mole?